St. Paddy's At Eternity!

The luck of the Irish was all around our taproom this St. Patrick’s Day! People came out dressed in their best green and were able to enjoy two Irish style beer releases! Beer was poured, good food was eaten, and we even had a special gold coin raffle to hang out gift card prizes to some of our extra lucky customers! 

We were happy to bring Mission Dry Stout and Crimson Crash Irish Red back to our taps. Both of these beers have a nice malty base which makes them really easy drinkers for a holiday enhanced by awesome beer!

State Side Deli was here to serve up some authentic corned beef dinners! What better way to celebrate the great Irish holiday than with beer, meat, and cabbage? 

Thanks to everyone that came out and made our St. Patrick’s Day another one for the books. Until next year, cheers!

Pretzels Are In The House!

Lots of cool things have come into Eternity, but we’re especially loving our new soft pretzels! We know that nothing goes together better than pretzels and beer, so naturally we’re very happy to bring this combo to all of you in the taproom.

Guests can now munch on a nice, warm pretzel with their choice of Spicy German mustard or beer cheese! We suggest pairing a pretzel with something malty and dark…perhaps a brown ale or a porter!

So stop on by the taproom and try one yourself! Let us know what you think! Cheers!

New Year, New Beer (And More!)

Wow! 2017 has already blown by us and we’re getting all settled into 2018!

We were lucky enough to ring in the new year by having an Early Countdown With Eternity party on New Years Eve, a night was packed with fun, a photobooth, and  re-releases of two past crowd favorites- Midnight Progress, and it’s bourbon barrel aged counterpart, Ominous Excursion.

     

State Side Deli also set up in our taproom with some of the yummiest sandwiches and snacks we’ve ever feasted on!  The night continued with an early countdown at 9pm (you know...because we were so excited for the new year!).

       

In 2018 you guys can expect a lot of cool events! Right off the bat we have our Mug Club Chili Cook-Off, one of the most anticipated annual events. You can expect to see a lot of new beer pairing events coming up (even one with locally sourced artisan chocolates coming up in Feb!). We’re also very thankful to continue our legacy of working with community organizations. Team Eternity will be reprising our event partnership with The Arc of Livingston County for our 3rd annual Luau later in February, a great event for a great cause (you can get more details on our FB event page)! That’s just the tip of our iceberg of events, so stay tuned for what we have in store for the rest of 2018!

We would like to thank each and every person who has supported Eternity Brewing this past year, whether you were a first time visitor or one of our seasoned Mug Club Members, all of you made this another awesome year for Team Eternity!

Let’s cheers to 2018 and the many good, cold pints we’ll share!

Boos and Brews: Halloween At Eternity!

 The guys and ghouls were out this year at our 4^th Annual Halloween Party! We had a great turn out with a unique spread of fantastic costumes participating in our staff judged contest! Three lucky contestants won prizes for having the best get-ups of the night:

People were howling for our special beer release, Ominous Excursion, a BBA porter with chocolate and coconut notes. It was a dark and flavorful beer perfect for a night of tricks and treats!

We cannot wait to see what everyone has in store for us next year. Until then, stay spooky friends! Cheers!

Three Cheers For Three Years!

Just last month, Eternity Brewing had the privilege of revolving around the sun THREE times! We could not have made it to 3 years without the support of all of our beer-enthused guests. Thank you to everyone who has supported us here for the last three years, and those regulars who we have come to know and love seeing walk through our doors.

For our 3 Year Anniversary, we debuted five new beers on tap. Making their premier, we had Aerial Ace, BBA Snake Staff, Château Pépé, 3rd Revolution, and Gale to Glass available on tap (with the latter two beers available in brand-new, wax sealed bombers). We also had a bottle-exclusive, vanilla bean variant of 3rd Revolution called Lunar Revolution, available in bombers only! Our brewer, Zac, wanted to bring new styles to the table that we have never before brewed. You all gave us excellent feedback and gave us tons of motivation for year 4!

This year has shown us how lucky we are to be a part of this community here in Howell. From our regulars to first-timers, the amount of friendly faces that we are fortunate enough to encounter is always the most rewarding factor for all of us in Team Eternity. As always, we appreciate the joy you all bring to us working here.

We cannot wait to see what year #4 looks like for Eternity Brewing!

Thanks for the journey!

Getting A “Taste of Eternity”

Beer, food, flavors, and friends; these are a few of our favorite things. They’re even more enjoyable when you can have all four at once, which is the complete recipe for our Taste of Eternity events. Not only are we bringing fun flavors and beer together, we’re bringing friends and families together to enjoy a fun and unique beer-drinking experience.

We’ve all had a beer that made us say “Wow, this would taste great with _____!”. Maybe it’s a certain cheese, meat, or...Girl Scout cookie?? Things took a sweet turn during our Taste of Eternity Girl Scout Cookie Pairing Event back in March. We matched four of our beers with four Girl Scout Cookies for a fun take on dessert, and a sweet way to taste some beer!

For those Mug Club members who enjoy their libations, we hosted the Mug Club Taste of Eternity: Cocktail Edition, a guided tasting of cocktail-inspired beers that were reminiscent of some of popular cocktail styles. With the flavors of a Mojito, White Russian, Second Circle, and Bloody Mary, Zac guided our Mug Club participants in this tasting while explaining the way we were able to transform our beers into a cocktail-like experience. We can all say cheers to that!

This month, the taproom will be hosting a Ben&Jerry’s and Beer Ice Cream Pairing Party.  Four creamy and rich ice cream flavors will be matched with four of our beers to create a whole new meaning to the phrase “enjoying a pint”.

What other styles of pairing events would you like to see us host? Let us know in the comments what would tickle your taste buds!

Cheers!

Eternity Brewing

The Beer Belly Rumors are True

Many of you have started to notice that Dayna is beginning to get quite a bit of a beer belly. We just thought we would share a post to confirm that the rumors are true, Mike and Dayna are expecting their first child in early June! We also thought this would be a great time to answer some of those oh so common questions that we know many of you have been dying to ask!

Q. Do you know if it’s a boy or a girl?

A. We love a good surprise! So, we have decided not to find out the baby’s gender. We’re just as excited as you are to find out what we’re having.

Q. Do you have names picked out?

A. Yes! And just in case you were going to ask, we are keeping those a secret until our baby is born. As we already mentioned, we love a good surprise.

Q. You’re due in June? Awesome! You should have your baby on my dad’s birthday!

A. While that would be really cool, Dayna is not taking requests at this time.   

Q. Is the nursery ready?

A. To be totally honest, nope.

Q. Are you painting the nursery?

A. See answer above. When do we have time to paint?! We’re sticking with the current neutral color that it already has. 

Q. Does this mean that Zac is now the main brewer at Eternity?

A. Yes! We’re fortunate to have him!

Q. How have you been feeling?

A. We are all feeling well and healthy.  

Q. Do people ask to touch your stomach?

A. So far, nobody has lost their hand. Ha! Let’s keep it that way. Look with your eyes, not with your hands. 

Q. Can I tell you my delivery story?

A. No, this is our first. Dayna is not cool with freaking out. Let’s continue with our theme: We would like to be surprised.

Thank you for being on this journey with us. We are looking forward to expanding our family and finally getting to meet this little human. We appreciate your prayers, support, and positive comments at this time. 

When You Have a Luau in the Middle of February…

Thank you to everyone who came out on Friday night to support The ARC of Livingston! 

We released a new beer, Grandpa’s Bungalow, a Tequila Barrel Aged lager with lime and salt. We donated a portion of this beer’s sales to The ARC of Livingston. The ARC was also able to get a bunch of donations for leis!

It was a fun night with yummy food from Hickory BBQ to boot!

Our staff voted for the best Hawaiian shirts in the crowd. Check out these guys! They went home with some fun prizes too!

If you didn’t get a chance to stop in, we will most likely continue the tradition next year! It is a great way to warm up and have fun with those crazy Hawaiian shirts! 

BeerYoga

This past week I read this article about beer yoga. No, I don’t mean do some yoga and then go drink a beer, I mean, with beer in hand, do some yoga and take a drink every once in a while. Don’t believe me? Here is the original article.

 IMAGE: BIERYOGA/FACEBOOK

IMAGE: BIERYOGA/FACEBOOK

I recently got back into yoga. I am not devout about attending classes, but every once in a while I start up a class and get back into the stretching and muscle toning that it is good for. I also don’t really get into the spiritual side of it. I do however, enjoy how relaxing it can be at times, or on the flip side, how great of a workout it can be without feeling like a work out!

Reading this article made me wonder if we can ever do something like this at Eternity. Sure, we have hosted yoga classes in the past and after the class, people are welcome to walk up and grab a drink, but could we ever pull off this full-out BeerYoga?

We would need the right instructor of course. These guys are serious. When you first read the headline you chuckled a little didn’t you? No? Well, I did. Anyway, if you actually read it, there is no joking, this is a serious thing. I wouldn’t mind trying it out myself. Is there anyone out there who can combine these great things and come teach a class here? Don’t be shy! Let’s try it!

Cheers my friends,

Dayna

Brewery Captain

2017: The year for Nerds, Brewery Events, and New Beers!

Well, 2016 has come and gone in the blink of an eye. And now, 2017 is upon us, awaiting our orders. 

Heh, well, that may be a bit overly dramatic, but I have been watching a lot of Smallville lately, so that is what you get folks. 

We started 2017 off with a BANG on January 1 with our team Christmas party. Check out these beautiful people right here!

Team Eternity Jan 1, 2017

Let's see... what do we have to look forward to in 2017? There are a ton of movies and TV shows I am excited about! How about you?! We sponsored Rogue One: A Star Wars Story at the Howell Theater. So if you haven't seen it yet, you better get a move on and go in there to watch it! Mike and I are also excited for The Resurrection of Gavin Stone, Guardians of the Galaxy Vol. 2, Logan, Thor Ragnarok, and Star Wars Episode VIII! Let's see... and there are a bunch of Netflix series coming out this year, Iron Fist, The Defenders, and The Punisher. Oh what a great year to be a nerd! Sounds like all we do is watch TV... but I promise we do other things! Like read comic books... and...  

We also work at Eternity Brewing! So I will give you a "taste" of what is to come in 2017. We will be at more beerfests and local festivals. Let's see, we will be bringing some things back to Eternity like Girl Scout Cookie & Beer Pairing night, and maybe some cornhole over the summer. Ah... summer...... But until we get there, we are trying out this Game Night thing on Thursdays. 1st & 3rd Thursdays: Cards Against Humanity! 2nd & 4th Thursdays: UNO! 

Game Night Thursdays!

Ah right, and you want to know about the beer too don't you? Some of you have been patiently waiting for Rebel Heart to come out. Don't fear, the release day is near! (Check your email this week!) And how about that Vanilla Wafer Brown Ale that came out a long time ago in a brewery not so far away? Yeah, that will be back, keep an eye out! Oh, and how about some new, never-brewed-before-beers you ask? We are going to be experimenting with a few new wheat ales this year, we are prepping a cherry beer to release on Valentines day, we will continue to add to our "Terrible" IPA series, and... how about a Star S'mores Series for ya? 

Star S'mores Ep IV A New Mallow
Star S'mores Ep V The Mallow Strikes Back
Star S'mores Ep VI Return of the Mallow
Star S'mores Ep VII The Mallow Awakens 

Yeah, I said it. Now we just have to brew it...

Cheers to you and yours on this cold Michigan night. 
-Dayna
Brewery Captain

2016 Holiday Time!

Welcome to November! We love this time of year, and we hope we can join your parties this year!

We also hope you can enjoy some Bourbon Barrel Bottles for Thanksgiving and Christmas and all of the other Holidays along the way. We bottled Bourbon Barrel Noble Throne, Bourbon Barrel Barley Rancher, and Thunder Blizzard for you guys to take home, enjoy with dinner, as an after dinner dessert, or to give as a delightful gift! Ask for bottles during your next visit to our taproom!

Call the taproom today (517-295-4904) to book your Holiday Parties at Eternity Brewing! We will make it easy on you to book space here to have your family and friends join you with great beer and any food you desire! We have soda, wine, and cider options as well! Let us help you with planning and take care of the clean up! (And we don’t have a standard rental fee either, so ask about our awesome booking policies when you talk with our management to plan your party!)

Again, we are super excited about this time of year, and we are super excited for you to journey with us!

Cheers my friends!

-Dayna
Brewery Captain

#JourneyWithEternity <-- Take pictures and use this hash tag to get your picture printed and posted in the taproom! Let's get some holiday celebration pictures going!

2 Years of Eternity: 2016 Year Book

A lot has happened in the past 2 years! It feels like this brewery-life-thing has been our lives forever, and yet, it feels like the past 2 years have gone by SUPER fast. We have a great team working with us, without whom we could have never moved forward from year one. (Thank you Team Eternity!) While we have spent most of our waking hours working on Eternity to nurture it and watch it grow, and yes, starting a business from scratch is a lot of work, there are a few amazing things we wanted to reflect on as we approach our 2 Years of Eternity.

We are proud to have created a comfortable place for people to just hang out and be themselves. We are proud to be considered a place where a single female can sit at the bar and feel comfortable about herself and her surroundings. We are proud that families can come in and enjoy a night out playing games and eating pizza they ordered in. A lot of people have enjoyed the atmosphere here, and we are happy to see our vision brought to life and thrive.

join us at the bar

We have made so many great friends through doing this! When we thought up the brewery, we figured we would get some regulars in who we enjoyed chatting with, but we didn't realize how close we would be with our staff and our customers. This venture has drawn in a crowd of people, and over time, some of these "chance "meetings have led to wonderfully strong friendships. There have been several great friendships developed out of Team Eternity - not just between us and them, but among the staff themselves. We didn't realize the extent this life changing decision would have on our lives and those around us. Taking the leap of faith all those years ago to start planning a brewery has had such a tremendous impact on our life journey and the people influencing our lives.

friends

We have also been able to support causes we care about and get the community involved in it with us. We worked with places such as LoveINC, Gleaners, Humane Society, LACASA, LESA, Modified Dolls, and Make a Wish (just to name a few!). We know we want to do something for the community during Christmas and we are working with LoveINC again to meet needs in this area as we approach November.

Easter baskets with purpose

And what about the beer?! We pour our hearts and souls into the creation of our beloved art form. Yes, beer is art. We worked hard to bring you new recipes and our first ever bottle release this year! 

workin' hard

We are glad you are here to enjoy our art. Thank you for being a part of our journey. 

- Mike and Dayna Tran

Owners, Eternity Brewing

Mike and Dayna and Captain Beer (Watch this Video!)

Eternity Brewing's 2 Year Anniversary Party is Saturday September 24th Noon - Midnight. 
Details here. 

Four Black Paws!

Hey everyone!

Thank you so much for coming out on Saturday to support the Humane Society. We wanted to show our love for animals and the importance of adopting. We also wanted to bring some awareness to the fact that black dogs and cats are amazing! Black dogs and cats are typically the last to be adopted out, so we wanted to give a shout out to our four legged friends with our Four Black Paws Ale - a chocolate mint coffee stout.

Unfortunately it rained during the event and it was tough to keep the animals out under the tents. They were here briefly though!

Our family dog, Naboo, came in at 4:00 and we had a wonderfully cute toast with her, with Naboo Coffee Stout, and in celebration for adopting animals.

Thank you everyone for your support! When you add it all up - the complex here raised over $850 for the cause.

We are always trying to do what we can to better the Livingston County Area. Let us know what you see as a need in this area. We are doing what we can to show our love for Livingston!

-Dayna
Your Friendly Neighborhood Brewer

That’s no cantaloupe, it’s a Howell Melon!

No for real, there is a difference. Now maybe you need to be from Howell Michigan to be able to tell, but we know. The Howell Melon is different. And we like it!

Happy Monday Everyone!!!

Not happy it’s Monday? Oh. 

I mean, I guess we aren’t either… because we had such a great time at the Howell Melon Fest this past weekend!

Did anyone have some melon ice cream? Melon shake? Melon wine? Melon Ale?!!

We put 80 Howell Melons into our batch of Howell Melon Ale this year. It was a lot of time chopping and juicing, but we did it out of dedication to the cause! We hope you enjoyed our lightly sweet melon wheat ale we released in honor of Melon Fest!

We had fun in the Festival Tent on Friday and Saturday! It was great to see some of you there!

Have a great rest of your week this week and keep this coming Saturday available! We are having a Block Party with the Humane Society! We will have Naboo, our family dog, out on the patio for a toast with Four Black Paws Ale (a limited release), door prizes, donation opportunities, dogs roaming around, and so much more! 12-6pm! Join our entire complex to support this cause! We are donating 10% of all Naboo Coffee Stout sales that day to the Humane Society!

-Dayna

Your friendly neighborhood Brewery Captain.

Teeko & Naboo - The Dog Days of Summer

Next time you visit Eternity and see a beer named Naboo Coffee Stout instead of Teeko Coffee Stout, don’t freak out! They are actually the same beer, and if you come in soon, it’s even the exact same batch! We are officially transitioning the name of Teeko Coffee Stout to Naboo Coffee Stout on Tuesday, July 5, 2016.

As you may have heard, our beloved coffee supplier, Teeko’s Coffee & Tea, has closed up shop. Because of this, we feel it is appropriate that we rename the Teeko Coffee Stout. We are actually still working with Teeko’s in the short term to obtain a small amount of the Eternity Blend coffee as we transition to a new coffee supplier. We are now collaborating with Kahuna Coffee in Hartland, MI, to replicate the Eternity Blend that was developed with Teeko’s. We believe in supporting other small, local businesses to stimulate our community and to develop strong relationships with those directly involved in our supply chain!

So how did we name the Naboo Coffee Stout? If you guessed that it’s a reference to the planet in Star Wars, you are partially correct! The other half of the story is that Teeko’s Coffee was actually named after their family dog, so we thought renaming the beer after our dog would be a fun way to transition the name while still paying tribute to the original Teeko name. Naboo is the name of a dog in the Anderson family (Dayna’s side). 

Naboo (The Dog, Not the Planet)!

If you haven’t had the Teeko/Naboo Coffee Stout in a while, give it another shot! It has a nice, robust coffee character in a refreshing package, even in the warm dog days of summer. We hope you enjoy it as much as we do!

#TeamCap and #TeamEternity Team Up for 5th Place!

We sponsored the Captain America balloon for The Michigan Challenge Balloonfest! If you don’t know by now, Mike and I are huge nerds. We are obsessed with Star Wars and Marvel Comics. So when we met the pilot and crew of the Captain America balloon last year in the taproom, we decided right there we needed to sponsor their balloon for the following year’s balloonfest.

What a wonderful decision that was! Not only did we get to say #TeamCap all the time, but they invited us out with them to crew with the balloon on Saturday! (This is not necessarily typical for the sponsor to do.) We figured the best way to join them was on Saturday morning for the fly in and competition. So we tried to go to bed early (not easy when your life revolves around a taproom) and we successfully got up early at about 4:30am. We met them out on the field and drove out to our starting point just south west of Howell, along with all the other balloonists.

After a half hour of watching the wind direction, analyzing the map, and knocking on doors to ask permission to use their yard as a launch site, we finally found our launch location. Mike and I did what we could to help get the balloon out and blown up and ready to take off. And just before it was time to head up, Ron, the pilot, motioned me to come in from taking pictures of the thing and told Mike and I both to hop in! We were like “Wait, what?! I thought we were just helping and hanging out in the chase van!” Nope, they had other plans, they were going to let us go up in the balloon!

Mike helping the balloon inflate

Hop in!

Mike and I were thrilled! This was such a great surprise for us! They had been planning on doing this and we had no idea! We figured they would just want to focus on the competition and not try to mess with us. (But as it turns out, we are lucky charms, because Captain America got 5th place this weekend!)

Up, up, and away!

The flight was amazing! Being up in a hot air balloon is so peaceful. Pictures and videos don’t do it justice.

After a successful flight, we landed among other balloons in yet another large yard and helped pack it up. After that, Ron, Mike, and Mike (Mike & Mike = the rest of the crew [yes, there were 3 Mikes in one van!) started getting into the back of the van and bringing out picnic baskets and a small table. They set up the table and table cloth and started setting out champagne glasses. We were just watching in awe and wonder because we had no idea what was going on. Then they brought out the champagne and said that it is tradition after every flight to have a champagne toast in celebration of a successful flight and as a gift to the property owner who let them land. Not only did they bring champagne, but they had purchased beer from Eternity the night before! So we toasted with champagne glasses full of Eternity beer around 9am (mine was full of Night Glow Black Lager)! What a great way to start our day!

A toast with good beer and great people!

We took the crew out to the Crepe Studio for brunch and had such a great time chatting with them and getting to know them better. Now Mike and I had to go to work (ha, that’s what happens when you own a brewery). But after work, we went right back to ballonfest and crewed with them that evening for the balloon launch and balloon night glow. We got to be on the field for the balloon glow! It was incredible, beautiful, and so much fun! This Captain America crew is such a great group to be with.

Glow!

What do you think we did after the balloon glow was packed up?! (Which by the way is hard to do because it is DARK on the field!) (No one thinks about that part of the program because everyone else just heads out after the balloons stop twinkling!) Anyway, once we got it all together we headed to Eternity Brewing of course! We met some of our other friends and family for a beer before it was time to call it a night.

What an incredible weekend. We are so proud of the Captain America Team – 5th place this year! And we are so grateful that we could spend the weekend with these amazing people. They are so kind and thoughtful and fun to hang out with.

Watch for Captain America next year if you missed him this year! We already requested to be their sponsors again!

- Dayna Tran

Brewery Captain